FRESHLY

Freshly is building lean supply chain for F&V to provide Fresh quality & competitive pricing
PROPOSITION

πŸ”† Freshly sources grade-A items with desired ripening for same day delivery.

πŸ”† No packaging on racks as F&V needs air to breathe to retain freshness.

πŸ”† QC at the time of dispatch to ensures consistency & zero quality issues.

πŸ”† Customers get to see actual images of the products on app before ordering.

πŸ”† Customers are charged for actual weight instead of range.

category
QCOMM FOR FRESH
FOUNDED IN
2024
FuNDED IN
2024
FOUNDERS

Yeshu Bansal

Parvesh Nehra

cO-INVESTORS

Abhishek Goyal

Saurabh Kumar

Pankaj Chaddah

MISFITS THESIS

Solid Founders, β€˜fresh’ new solve & a format that works!

πŸ”† Q-Comm Dominance : Q-commerce is reshaping India's e-commerce landscape. By replicating a winning format (dark stores) along with iterating on right product, large businesses will emerge.

πŸ”† Fresh Solve for F&V : E-comm & Q-comm have struggled to solve unique challenges of fresh. B2C F&V needs a new thoughtful solve to provide right freshness / quality at best prices.

πŸ”† Solid Team: Both Yeshu & Parvesh have spent significant time & effort in Q-comm & F&V space in their previous stints. No better team to build F&V Q-comm.

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